Guava Beauty, Influencer Famous for Eating Cosmetics, Dies at 24

The beauty community is mourning the unexpected death of Guava Shuishui, known online as Guava Beauty. At just 24 years old, the Taiwanese influencer had carved out a niche for herself through highly unusual content: eating makeup products on camera. Her sudden passing was announced in late May 2025 via a statement on her Instagram account, accompanied by a short video clip of her waving at the camera. No cause of death has been disclosed, leaving fans both heartbroken and confused.

A Rise Through Risk: Guava Beauty Eating Makeup for Fame

Guava Beauty first went viral in 2024 after posting clips of herself biting into blush palettes and licking lip gloss applicators. Her videos, though controversial, garnered thousands of views and sparked fierce online debate. In one video, she applied blush before spearing it with a fork and grimacing as she chewed. Another clip showed her applying gloss, then tasting it, instantly reacting with discomfort. She often warned viewers not to mimic her behavior, insisting it was “forbidden” and not safe.

Controversy and Clarification Around Guava Beauty’s Death

Despite rumors that her death was linked to her cosmetic consumption, a close friend clarified that Guava had undergone medical tests just days before her passing, which ruled out any such cause. Her death was described by her team as the result of “sudden ailments,” and her Instagram comments were disabled shortly after the announcement. Still, concern about the influence of shock content on social media remains heightened.

A Timeline of Tragedies: Other Influencer Deaths

Guava Beauty’s death is the latest in a string of tragic losses within the TikTok and influencer world. Over the past few years, several well-known creators have passed away, leaving fans stunned and raising awareness around the pressures of online fame, health issues, and personal battles behind the screen. These losses have sparked vital conversations about digital wellbeing and the hidden struggles many influencers endure in silence.

Kyle Marisa Roth (36)

Kyle’s mom, Jacquie Cohen Roth, announced her daughter’s death in April 2024 via LinkedIn, writing, “My daughter Kyle has passed away. She touched some of your lives personally and some of your lives via her immense life on another platform. … Nothing makes sense now and we’ll understand more in the next few days. Be kind to one another please.” Kyle was 36 at the time of her death.

Kyle Marisa Roth, known for celebrity gossip commentary, passed away in April 2024. Her cause of death was later revealed to be cardiac arrhythmia due to myocardial fibrosis, with traces of diphenhydramine and mitragynine in her system. Kyle had previously opened up about surviving colon cancer and enduring numerous surgeries.

Taylor Rousseau Grigg (25)

Taylor Grigg died in October 2024 after an ongoing battle with undisclosed medical issues. Her husband, Cameron Grigg, shared that she had been in and out of the hospital since their 2023 wedding. Just two months before her death, she posted anniversary photos captioned, “Happy one year to us. I love you, Cameron!!” Her sudden passing devastated her fashion and lifestyle fanbase. “No one ever expects to have to deal with this kind of pain and heartache, especially at our age,” Cameron wrote via Instagram. “This past year Taylor has dealt with more pain and suffering than most people do in a lifetime. And in spite of that she still has been such a light and always brought joy to everyone around her.”

He continued, “She is the most brave and strong woman I know, and her confidence in the Lord outweighed every other circumstance she’s faced, even in her darkest hours. I know she’s saved my life and so many others out there. Her earthly body is still here with us being run by machines to keep her organs viable for donation.”

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Cooper Noriega (19)

Noriega was found dead in a parking lot in June 2022. His death was ruled as an overdose caused by fentanyl, lorazepam, and alprazolam, with recent clonazepam use. He had openly discussed his mental health and addiction struggles online. “I’ve been struggling with addiction since I was 9 years old, you may think that’s crazy but that’s the life I’ve been dealt,” he said in a TikTok video days before his passing, revealing he created a Discord server for his followers to share their stories.

“One of the many things I’ve learned while struggling with addiction was that surrounding yourself with negative people will only bring you down,” Noriega added. “For that reason, Discord is meant to bring us all together and create a safe space where people can vent and help others through their tough times. Two men were later arrested in connection to supplying the fentanyl-laced drugs.

Timothy Hall (18)

Known as “Timbo the Redneck,” Hall died in 2021 while performing stunts in his pickup truck. A video from a family friend revealed he was doing donuts when the truck flipped and crushed him. Hall had gained a following for his Southern lifestyle content. Hall’s mother confirmed his death on his TikTok account saying, “He won’t be making any more videos, no more videos at all. My son was in a bad accident yesterday and didn’t make it, and I want to thank everybody for all the fans that he had.” She added, “He loved TikTok and just believed in all the fans and everybody that supported him and it meant a lot to him. Sometimes he wouldn’t listen to me, he’d say, ‘I gotta do this TikTok!’”

Caleb Graves (33)

Caleb Graves died in September 2024 at the age of 33, shortly after completing the Disneyland Halloween Half Marathon in Anaheim, California. Witnesses reported that Graves had just crossed the finish line when he began clutching his chest. According to Anaheim Police Department spokesperson Sergeant Matt Sutter, one of the event workers saw that Graves appeared to be going into cardiac arrest and quickly called for medical assistance.

Emergency responders transported him to Anaheim Global Medical Center, where he was pronounced dead approximately an hour later. While the exact cause of death has not yet been officially released, the tragic event has left the online community mourning. Graves had amassed over 18,000 TikTok followers with his engaging content centered on Disney parks, films, and behind-the-scenes trivia. In a video posted the day before the race, Graves had expressed concern about the California heat, recalling a past incident where he suffered heat exhaustion after walking his dog. Despite his worries, he participated in the marathon with enthusiasm. His sudden death stunned fans who admired his passion and joyful presence.

Jainer Moises Pinedo Vargas (34)

Jainer Moises Pinedo Vargas, affectionately known as the “Dancing Engineer,” passed away in August 2024 due to complications related to dengue fever. While initially hospitalized for the mosquito-borne illness in Condorcanqui Province, Peru, further examinations revealed he was also battling Hodgkin’s lymphoma, a serious and often aggressive form of cancer. Despite being transferred to a larger hospital in Chiclayo for advanced care, Vargas’s condition rapidly deteriorated, and he was eventually placed on a ventilator.

Fans across Latin America and beyond mourned his passing, remembering him for his infectious smile, upbeat spirit, and his unique ability to blend educational engineering content with lighthearted, joy-filled dance videos. Vargas inspired countless followers with his authenticity and dedication, turning technical topics into something approachable and fun for all. His legacy continues to resonate with students, creators, and admirers alike.

Chris O’Donnell (31)

Better known as Creeohdee, O’Donnell’s death was ruled a suicide by Arizona’s Maricopa County Medical Examiner. He was beloved for his comedic takes and relatability, with fans shocked by his sudden loss in January 2025. “Chris, I’ll love you forever. You’ve been a light in my life since we met in 2016. I wish we would’ve moved to CA together in 2021 like we talked about,” O’Donnell’s friend Morgan Ballou wrote in a message on the obituary page. “I wish we kept in touch more than just online every few weeks, I have so many wishes. In the end, I wish you peace. My heart is broken. All the love and thoughts in the world to your family and Blue💙🕊️.”

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Bella Bradford (24)

Bradford’s death in October 2024 followed a lengthy battle with a rare cancer affecting her jaw muscle. In a video released posthumously, she announced her own death. Diagnosed in 2021, she became known for her brave updates and unfiltered look at terminal illness. “I have terminal cancer and unfortunately, by now, my life has come to an end, and I’ve passed away,” she shared in the video uploaded on October 31.

“But I wanted to do one final Get Ready With Me because I love doing these, and I love fashion. Thank you for following me on this fun journey, and yeah, I hope you will back on all my videos and find a little bit of joy in your day if you ever needed to feel. Thank you guys so much for this wild and wonderful ride,” Bradford also told followers. “I hope you all have beautiful and amazing lives, and I wish all the best for every single one of you. Lots of love.”

Bailey Hutchins (26)

Bailey Hutchins was diagnosed with colon cancer in 2023 and sadly passed away in February 2025. Throughout her battle, she used social media to document her experiences with raw honesty and occasional humor, offering an inspiring glimpse into her strength and vulnerability. Her candid updates and open discussions about the challenges of cancer deeply resonated with fans, turning her account into a place of support for others facing similar struggles. After her passing, tributes flooded in from fellow influencers and followers, praising her bravery, kindness, and unwavering optimism.

“Last night our Bailey B passed on to Heaven. Although we selfishly wanted her here forever, we are at peace knowing that she no longer has to endure any pain or suffering,” a post on her social media account read. “This past month+ has been an absolute devastating nightmare for Bailey as well as our families. Bailey fought so hard these past 2 years.” The statement continued: “It’s been an incredible journey to watch and I am so honored to be your husband and caregiver. Her spirit is as radiant as the sun. Bailey is such a light, and we plan on continuing to let it shine on. Myself, and our families will share her platform to tell stories about great memories and knowledge passed on to us from B. She was and always will be such a spark to so many, her story will live on.”

Alysha Burney (25)

Burney died in March 2025 during a birthday trip to Mexico after an asthma attack. Her brother, who was with her, dispelled any rumors and confirmed her cause of death. Burney had gained a following for her comedic skits and lifestyle posts. “She was not selfish with her knowledge and was a very open book about her journey. She will always be dearly loved, and her legacy will live on forever,” he said. “Alysha was very goal-oriented, creative and passionate about giving back. She graduated with a bachelor’s of science in digital media production and was working towards her graduate degree.”

Charles also shut down speculation about what caused Alysha’s death, noting that he was with her when she passed. “She does not do drugs. Burney was a self-loving and happy individual who cherished her life and was looking forward to the upcoming year’s plans,” he said. “She was a very classy young woman. There’s a spread of misinformation online, stating different things based on speculation. These sources lack credibility and should not be believed. My sister did not engage in environments that would lead to such situations.”

Joshua Blackledge (16)

Joshua Blackledge passed away unexpectedly in March 2025, leaving a deep impact on his online community. Known for his lip-sync videos and car clips, many of which featured his girlfriend Emmie Gillikin, Joshua had built a loyal following that admired his joyful energy and love-filled posts. His sudden death devastated fans, and Emmie later honored his memory with a heartfelt social media montage showcasing moments from their relationship. Though his life was short, Joshua’s content brought smiles to thousands.

“Missing this sweet boy right now. Never would’ve thought I would have been here without you. Josh showed me what love really was even tho I’m very young,” she captioned a March 2025 TikTok. “He never failed to put a smile on my face no matter how mad I was at him. Never thought I would miss those little arguments we had over absolutely nothing. Josh was so loved by everyone around him, he was a great friend, and most importantly the best boyfriend. Josh would do absolutely anything for me even when he was at his lowest.”

Trigg Kiser (3)

Kiser drowned in his family’s pool in May 2025. The tragedy served as a heartbreaking reminder of the importance of pool safety. His parents shared memories of Trigg’s joyful personality online. The investigation into the circumstances surrounding this incident remain ongoing. This is still an open investigation,” the department said in a statement. “Out of respect for the family’s privacy, we will not be releasing additional details until the investigation is closed.”

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Preston Ordone (2)

Preston Ordone, affectionately known as “Okay Baby” on TikTok, tragically died in a single-vehicle car accident. He was just 2 years old. According to friends of his parents, Katelynn and Jaelan Ordone, the couple was in the vehicle with Preston at the time of the crash, while their 7-year-old daughter, Paisley, was at school and not involved in the incident.

The Louisiana State Police reported that the vehicle “veered off the roadway to the right and struck a tree.” Authorities stated that both the driver and front passenger were properly restrained and sustained serious injuries. However, they claimed that Preston “was seated in the rear, but improperly restrained in a child safety seat.” Preston’s grandfather, Glen Norris, disputed this account, telling Nola.com that a witness saw the toddler propInfluencer Gets Boyfriend’s Name Tattooed On Her Forehead – ‘It’s an Expression of Love’erly restrained. The investigation remains ongoing.

Sana Yousaf (17)

The Pakistani influencer was shot and killed in her home on June 2, 2025. A 22-year-old man was arrested in connection with her murder. Her death followed repeated attempts by the suspect to contact her via social media, according to police. “It was a case of repeated rejections. The boy was trying to reach out to her time and again,” police chief Syed Ali Nasir Rizvi said in a press conference at the time, per CBS News. “It was a gruesome and cold-blooded murder.”

Anna Grace Phelan (19)

Phelan died in May 2025 following a battle with brain cancer. She was known for documenting her experience with honesty and bravery, earning admiration for her resilience. “Dear friends and family, it is with great sadness to announce that our beautiful daughter, Anna Grace Phelan, went home to be with her Lord and Savior Jesus Christ,” a statement shared via Phelan’s TikTok read.

“So many of you have followed her journey through a difficult battle with cancer and bore witness to her powerful testimony of faith.” The message continued, “Thank you for the countless thousands of prayers for healing and peace. May we all rejoice with the assurance that she is in Heaven now, and she has been healed. Let us also remember that the only path to the promised kingdom of Heaven is through salvation in Jesus Christ.”

An Industry in Mourning

From Guava Beauty’s unique content to the deeply personal stories of others, the influencer world has seen far too many losses in recent years. While each individual left a distinct legacy, their collective passing underscores the fragility of life and the weight influencers carry behind their carefully curated content. Fans continue to grieve and celebrate their lives, remembering their contributions to online culture with love and heartbreak.

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